Capricorn Enterprise continues investment in Tourism Trade

This week, the three regions of Capricorn, Gladstone and Bundaberg again partnered to promote the Southern Great Barrier Reef (SGBR) Destination to Sydney ITO’s (Inbound Tour Operators).

Capricorn Enterprise CEO, Mary Carroll, led a delegation of operators new to trade over three days of very successful appointments held with Goway Travel, All Pacific Travel Concept (APTC), ATS Pacific, Pan Pacific Travel, Pacific Destinations, and Tourism Australia.

Southern Great Barrier Reef RTOs have been conducting important annual tourism trade sales calls and training meetings with key Sydney international partners for 7 years now, resulting in strong relationships and understanding of our destination and key tourism operators. This forms only a part of our operator mentoring strategy which also includes one on one mentoring programs critical to growing operator contracts with ITOs, Wholesalers and Retail Agents across the globe.

Congratulations also goes out to a group of leading Capricorn tourism businesses who have either previously, or are currently, participating in our mentoring program. This year they are conducting their own Sydney sales mission for the first time ever. Capricorn Caves, Great Keppel Island Hideaway, Yeppoon Accommodation (Salt, Echelon, Beaches on Lammermoor), and Cassidy Group (Empire, Edge), are going from strength to strength selling our Capricorn precinct of the Southern Great Barrier Reef and their products. Not only is this an investment in growing their businesses, but also the region.

L-R: Suzie Clarke (Bundy Food Tours), Mark Hulst (1770 Sandcastles Resort), Dominic Mehling (Tourism Australia), Mary Carroll (Capricorn Enterprise), Katrina Mergard (1770 Reef)

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