“The team at Capricorn Enterprise work tirelesly to promote our region and the operators within it. They actively search opportunity that will bring more awareness and ultimately visitors to the Capricorn Coast including media, photo journalists, bloggers, social media influencers and even retail brands looking for locations to shoot their new products ranges.
We really appreciate the business mentoring we have received through Capricorn Enterprise, including getting our product ready for the international and domestic travel market. It has increased the awareness of Pumpkin Island internationally immensely and we have seen a constant stream of international visitors that have found out about us in international publications…all organised through Capricorn Enterprise.
Advice is always a phone call away and they are always available and ready to help. Our business has grown immensely in the years we have been members of Capricorn Enterprise and the media coverage we have received through their hard work has been incredible.
We can not thank Mary and her team of hardworking marketing superstars enough for all that they do for us. They always go above and beyond and we believe this is a sign of their passion and commitment to the Capricorn and Southern Great Barrier Reef region.”
Laureth and Wayne Rumble | Owners Pumpkin Island – August 2018
“We are back in the big smoke! Just wanted to relay our gratitude for a fantastic time in SGBR. Without doubt one of the most beautiful regions in Queensland I have seen over the years. I understand now why you are all so passionate about promoting your ‘backyard’. We had a fantastic time everywhere we went, friendly people and ‘other’ wildlife everywhere we looked. Accommodation was superb in each location and excursions exciting for young and old.”
Rafael Duwenbeck | General Manager Operations – Insight Australia Travel PTY LTD – July 2018
“I’ve known Mary Carroll for the past 20 years of my 30-year media career, having first met her when I was a Senior Journalist for News Ltd, and more recently, in my role as a professional Travel Writer for the past 15 years. Throughout our 20-year association, Mary has never wavered in her professionalism and passion for tourism and the Capricorn Region. In my role, I am constantly exposed to tourism bodies and PRs around the world and Mary is an absolute stand-out when it comes to performing her job. She understands and values media and works with us to guarantee the best possible outcome for both parties. She is prompt, punctual and positive in delivering to our onerous deadlines and incredibly hardworking on behalf of her membership. Mary knows what constitutes a good story, constantly pitching ideas on behalf of her membership which actually work for modern media. Behind this hard-working manager, is a decent human who cares passionately about people, making working with Mary an absolute pleasure. In an increasingly competitive tourism world, where journalists such as myself are invited around the globe to cover stories, Mary finds a way to entice us back again and again to tell the great tales of the Capricorn Region.”
Christine Retschlag | Pacific Asia Travel Association Travel Writer Gold Award Winner 2017 – June 2018
“Industry Support – Major Infrastructure Project Linkages, Introductions and Events. As a Director of All Industries Group located at 50 McBean Street, Yeppoon QLD, I wish to place a record of our appreciation for the contact, introductions and referrals that have been extended by Neil Lethlean, Economic Development Manager, particularly in the key areas of Defence procurement and services, regional infrastructure project details and investment opportunities. Whilst the relationship with Neil has only been developed in recent times, Neil’s referrals to Defence networking and information forums, plus extended details in respect to regional projects has expanded our business/industry network to include new and developing markets. In addition, the recent mentoring appointment that our Group had with Rodney Love from the Centre for Defence Industry Capabilities (CDIC) has allowed a better understanding of Defence procurement and service delivery opportunities which we will evaluate as part of our ongoing development strategy. We look forward to the continued liaison with Capricorn Enterprise for our mutual benefit.”
Trent Miles | Director, All Industries Group Yeppoon – June 2018
“Hi Mary, Thank you so much for organising this wonderful trip for us and for giving up your time to showing us around. We really enjoyed it and were amazed by what the region has to offer. What really stood out was that everyone was so genuinely friendly and passionate, as mentioned before, we felt so welcome and among friends. I will try to include more product in next year’s selfdrive itineraries for the Dutch, Swiss and French, they will love it. There is so much potential, we just have to spread the word!”
Sandra Feustel | General Manager Product & Client Relations, Pan Pacific Travel Australia Pty Ltd – May 2018
“Dear Mary, Thank you for your service on the Council of Central Queensland University. It is with gratitude that I write to you acknowledging your contributions to the success of CQUniversity as a member of Council from 7 March 2013 to 9 February 2018. The role of Council member is extremely important to the successful governance and operation of the University. CQUniversity has benefitted enormously as a result of your enthusiasm, professionalism, insightful and valued contributions, and selfless dedication of your time. Your support of, and commitment to, the University on its path of renewal, which has led to CQUniversity becoming a dynamic and positive contributor to the wellbeing and growth of Central Queensland, is greatly appreciated. I think you can be truly proud to have been a member of Council which established CQUniversity as Queensland’s first comprehensive University. Please accept my sincere thanks on behalf of the entire CQUniversity community. I wish you well with your future endeavors, and look forward to your continued connection with your University.”
John Abbott | Chancellor, CQUniversity – April 2018
“Hey Mary. Just wanted to thank you for your help last week. We certainly got some air play out of your media release regarding assistance to stranded backpackers due to TC Debbie in northern Queensland. We have received messages from Tasmania and Townsville from people who saw the Channel 9 coverage and also got some feedback from an interview that I did with the ABC, so thanks again!. I often tell people that without the help from you and Capricorn Enterprise, running this business would be even harder. You helped us with Greyhound, you helped secure us the XXXX Island contract, you helped us with all of our media releases (most important was during the 2011 floods) Basically if anyone is a member and they don’t ask for your help, they are missing out – but you can only lead a horse to water!”
Paul Neubecker | Emus Beach Resort – April 2018
“I wanted to say I really enjoyed the Capricorn Enterprise Industry Celebration Night and thought this was an excellent event. From the businesses I spoke to that received awards, they all felt very proud to have their achievements recognised. I especially think recognising those businesses that have been around for a while, and being around for any length of time over 20 years is an amazing success story, was a great thing to do. We have proudly put our plaque on the wall in our reception area. I met a few people who were interested in the Kennas story of being around for 121 years and I’ve gifted a book of our history to them.”
Darren Smith | Chartered Accountant, B. Bus, FPA – Business and Tax Consultant/Kennas -November 2017
“Many congratulations on a wonderful celebration of our industry at the inaugural Industry Celebration night on Saturday. Mary you choreographed the event beautifully – you did it so well. It was a great celebration and for us wonderful to celebrate with staff and family.
I loved the “I know just the place “ video of Great Keppel Island and Geoff Mercer. I thought you captured the essence of Keppel – the beauty, the essential point of difference and I hope the decision makers take note and plan to preserve what is so very special but makes Keppel truly unique.”
Ann Augusteyn | Owner – Capricorn Caves – November 2017
“Congratulations to you for the vision to put together such a great Industry Celebration night on Saturday.
I know you really wanted everyone to get together to celebrate each others successes and have fun, and you NAILED IT!
Thank you for including us (Waterline Restaurant, Keppel Bay Marina), it was an honour to be the host of such a fun night and we have had so much great feedback.”
Kylie Smith | General Manager – Keppel Bay Marina – November 2017
“Our RTO has been an amazing support unit for us. As a small, growing business, they have offered mentoring and professional development opportunities for our team to ensure our staff are growing with the business. We wouldn’t be where we are today without Capricorn Enterprise.”
Eloise Chaffers | Sales and Marketing – Great Keppel Island Hideaway – October 2017
“Thanks to you and your team for all your do for this area, I know it is very much appreciated by a lot of people. Keep up the good work! :)”
Ravi Setu | Director – Bluewater Properties – October 2017
“Mary, thank you so much for hosting us all on the TEQ staff famil last week. Your passion and enthusiasm for the region is infectious and your incredible wealth of knowledge is admirable. From observing your relationships with some of your operators, I am sure they all appreciate your dedication and hard work that you do on a daily basis on their behalf. Please also pass on our heartfelt thanks to them all for looking after us so well and sharing with us some of the beautiful experiences you have to offer visitors. Looking forward to working with you again in the future.
Sarah Raciti | Media and Trade Relations Specialist • Experience Engagement and Digital Channels, Tourism and Events Queensland – August 2017
“We just wanted to say what a great job Capricorn Enterprise are doing through all this (re: Fitzroy River Rockhampton flooding event). I forwarded Capricorn Enterprise CEO Mary Carroll’s “Fitzroy Flood Fast Facts” on to guests who were unsure if they could make it to Yeppoon or not and thankfully they arrived and said the information I sent was the best source of information they had! Thanks everyone.
Glenys & Gavan Hurley | Managers – Villa Mar Colina – Ocean Hillside Villas – April 2017
“I would like to take this opportunity to acknowledge and thank Capricorn Enterprise and Digital Coaching International for this opportunity once again. Furthermore I would like to acknowledge and thank Emily, for her seamless planning, organisation and contribution to support this wonderful region and the business members I met who I affectionately call the ‘experience makers’ of our industry.
This is the third time I have had the pleasure to traverse the region carrying out one on one digital mentoring sessions to members with business owners and marketers at their business or home to support build their digital footprint. This experience has really highlighted to me once again the importance of the small business operator in our industry. Collectively it is experiences that bring out the best of a destination. Even more than that it is the people behind the experiences with their knowledge of regional history, authentic and eclectic personalities and passion (my favourite) of why they chose this destination and started their business here in the first place. I reveled in helping operators understand the importance of sharing their passion for their patch, the importance of sharing their stories through original content creation of how they started and why they love doing what they do to connect and attract visitors to the region FIRST, business second.
This experience has also really highlighted there is significant skills gaps in digital and social media marketing knowledge and I commend and acknowledge Mary and the team from Capricorn Enterprise every single time for placing their members first and creating these custimised industry training and development initiatives. It was refreshing to work with businesses in a way that it is all about the individual member. Member who chose to participate had our 100% focus and attention on each individual needs, strengths and resources to adapt training that inspires action, not overwhelm.
“Despina and Emily were just super supportive and at no time did I feel any questions were too simple. The two ladies have increased my confidence and my learning today.” Sue, Bell Park Caravan Park
It was a positive experience for all of us. Finally a message to the 17 Capricorn Enterprise members I met this week, each and every one of you are uniquely remarkable and I look forward to following, liking, commenting and sharing your experiences for years to come!
Despina Karatzias | Digital Strategist, Trainer & Mentor, Institute of Excellence – March 2017
“It is that time of year where we look at the position of the business and review our goals and achievements from the previous year. During this process we have seen that the Economic Gardening Program from two years ago has heavily influenced the future projections, decisions and choices that we have made since attending the program. This has made a huge impact to our ongoing outcomes. This year we have decided to change the direction of our marketing. This has been a decision that is supported by metrics we have collected over the past 2 years. I would like to thank Capricorn Enterprise for the opportunity and acknowledge the difference this has made.”
Jason Spence | Director / Microsoft Certified Professional, iassist – February 2017
“I attended last year’s Economic Gardening Program as I recognised the need to improve my skills in marketing our company’s services and improve our businesses efficiency. I found the program interesting, thought provoking and challenging with each topic well prepared and presented. Since graduating from this course we have taken on board much of what I learned and believe it has added value to our business. I would recommend this course to others”
Gerard Cullinane | Senior Architect, BEAT Architects – February 2017
“We were overjoyed to receive advice in late September that we had been successful in receiving a grant of $28,000, representing the total amount we had applied for. Our club members were ecstatic at this result and we all wish to now express our sincere thanks and appreciation for your strong support as one of our referees.”
Vern Donovan | Project Officer & Member, Yeppoon Tennis Club Inc – December 2016
On behalf of the Queensland Tourism Industry Council (QTIC), particularly the members of the Board and Judging Panel, I would like to congratulate you on being a Bronze winner in The Richard Power Award for Destination Marketing category at the 32nd Annual Queensland Tourism Awards. The standard of products and entries this year has again been extremely high. You and your staff can take considerable pride in being named a Bronze winner in a field of highly competitive Queensland contenders.
Daniel Gschwind | Chief Executive, Queensland Tourism Industry Council – November 2016
On behalf of the team at Tourism and Events Queensland, I would like to congratulate the Southern Great Barrier Reef partnership on being the recipient of the Bronze Award in The Richard Power Award for Destination Marketing category at the recent 2016 Queensland Tourism Awards. This award is a reflection of the commitment to destination marketing shown by you and the team at Capricorn Enterprise, Gladstone Area Promotion and Development Limited and Bundaberg North Burnett Tourism, and I would like to thank you for your hard work and contribution to the tourism and events industry in Queensland.
Leanne Coddington | Chief Executive Officer, Tourism and Events Queensland – November 2016
Thank you for your letter dated 7 October enclosing Capricorn Enterprise’s Annual Report. I note the important role Capricorn Enterprise plays in the region, and its commitment to collaboration, leadership and support.
The Hon Jane Prentice MP| Federal Member for Ryan – October 2016
“I have had the absolute pleasure of working with the fabulous team at Capricorn Enterprise and their remarkable CEO Mary Carroll in building regional industry capability, capacity and international marketing performance for the past six years. Over this time and under the inspired leadership and tenacity of Mary and her team I have seen their hard work and dedication result in the international and domestic market profile and brand recognition of the Capricorn region and Southern Great Barrier Reef destination lift to unprecedented heights. To my mind the overall performance of Capricorn Enterprise in support of their members, stakeholder and the wider regional community over the past six years or so has been exceptional and worthy of well-earned recognition and accolade. I would certainly like to thank Mary and her team for their on-going support of and focus on local industry development and most of all being an absolute dream to work with! Well done guys, great work!”
Ray Schleibs | Managing Director, Marketing and Experience Design at Iimagine Creative Innovation – October 2016
“Over the past 4 years our Tourism Consultancy business has had the honour of working in partnership with Capricorn Enterprise delivering Tourism Educational and mentoring programs identified through the strategic leadership of CEO Mary Carroll as being needed to sustain the future growth of Tourism for the region and the Tourism Business members.
The Capricorn Enterprise team always delights me with their passion for the region and their members, their diverse skill sets, never failing motivation to keep on improving and growing business for the Capricorn region and their members but most of all for the sincere empathy they have for understanding the day to day challenges that their members face in business. They are a team of action always relentless in looking for opportunities and sourcing funding to assist them.
The business development programs funded by Capricorn Enterprise that we have delivered over the past four years have included Yield Management workshops and mentoring, Domestic and International Trade Ready programs and in partnership with Capricorn Enterprise and Tourism Events Queensland a set of Experience Development and Leadership programs. All of these projects have been aligned with Capricorn Enterprise’s strategic plan of assisting businesses enhance their product and experience offering within the region and to be able to distribute these experiences both domestically and internationally and in doing so have delivered increased visitation, length of stay and spend not only for the operators but for the greater region.
I commend Capricorn Enterprise for their commitment to their members, their partnerships with the key stakeholders in the industry and for being one of the most energetic and passionate RTO’s that we have the pleasure of doing business, the Tourism Industry of the Capricorn Region is in great hands through your leadership. “
Amanda Kruse | Managing Director, Success Matrix – June 2016
“VISAGE Productions worked with the Capricorn Enterprise team on the recent OUR TOWN QUEENSLAND television series, which was broadcast on Channel 9 throughout the state and via GEM nationally. From the very start the entire team’s enthusiasm towards being involved in the project and showcasing the Capricorn region made the entire process, from my initial contact through to final delivery, a pleasure to work on. The team’s obvious passion and dedication towards the region shone through from the get-go and this showed in the final product on-display, where a great story was told. During filming on-location and in the lead-up to our visit Mary and her team made everything come into place, involving the local community throughout. It was a pleasure working with Capricorn Enterprise and I look forward to working with them again in the future.”
Lee Loraine | Producer/Director, Visage Productions – March 2016
“As the editor of Spirit of Regional Australia inflight magazine (QantasLink), I’ve long valued having a strong working relationship with regions throughout the airline’s nationwide network as a vital means for how we operate and how we can spread the message of what is happening in regional Australia. That is only possible when you get participation from local organisations and over the last 6 years of publication the most proactive of the regional groups has been Capricorn Enterprise. With their consistent energy to promote and communicate all aspects of what the region offers to visitors and investors, we’ve been able to showcase what Capricorn is all about and inform audiences across Australia.”
Paul Manias | Editor, Spirit of Regional Australia – March 2016
“Livingstone Shire Council has valued the professional and collaborative efforts of Capricorn Enterprise in their role in Destination Marketing, Business Support, Visitor Servicing and Investment Attraction. The assistance, supporting documentation and lobbying support provided by Capricorn Enterprise played a key role in the successful submissions that secured Livingstone Shire Council more than $75 million in State & Federal funding over the past two years. Livingstone has long recognised that no Local Government can achieve on its own the outcomes that can be achieved by taking a united and collaborative regional approach.”
Cr Bill Ludwig | Mayor Livingstone Shire Council – February 2016
“I have been a proud and active member and supporter of Capricorn Enterprise for many years. Capricorn Enterprise drives tourism and business growth in CQ by promoting the region as a desirable holiday destination across the region, state, nation and globe. Capricorn Enterprise also helps to diversify our local economy, grow jobs and encourage new industries to the region. Local tourism and our economy rely on the great work Capricorn Enterprise does.”
Brittany Lauga MP | State Member for Keppel – February 2016
“Every community needs an independent voice to advocate for business and economic needs, lead think tanks and undertake research into key infrastructure projects. Capricorn Enterprise is a high profile organisation that engages with the Commonwealth on many of these important matters. As the Federal Member of Parliament, I have been impressed by the organisation’s professionalism in advocating for Central Queensland. Capricorn Enterprise produce comprehensive reports, research and business cases that contribute to meaningful planning to advance our region’s economic growth and potential.”
Michelle Landry MP | Federal Member for Capricornia – February 2016
“Queensland’s strength lies in the diversity of its tourism destinations and the warm hospitality in regions like Capricorn. Tourism and Events Queensland values our partnership with Capricorn Enterprise as a key stakeholder in the Regional Tourism Network. The joint response to support industry following TC Marcia this year was an example of that partnership. There is also great potential in the continuing joint promotion of the Southern Great Barrier Reef and the range of experiences on offer. I congratulate Mary and the team on their five year anniversary and their leadership in promoting tourism in the Southern Great Barrier Reef region. We look forward to working closely with you in the future to deliver benefits for the local tourism industry in the period ahead.”
Leanne Coddington | CEO Tourism and Events Queensland (TEQ) – July 2015
“Capricorn Enterprise, with its very engaged CEO, has been able to play a very prominent role in QTIC’s state-wide work to advance the interests of our industry. Through Ms Carroll’s leadership and support as the Chair of Queensland’s RTO Network, as a Director of QTIC and as a member of such important committees as the Drive Alliance, Capricorn’s regional interests have been strongly represented at every possible turn. It is a credit to a regional organisation with limited resources to be so well respected amongst industry and government.”
Daniel Gschwind | Chief Executive Queensland Tourism Industry Council (QTIC) – July 2015
“Over the past year the Department of Transport and Main Roads has been working closely in partnership with Capricorn Enterprise to deliver new tourism signage along the Capricorn Way, one of Queensland’s ten State Strategic Touring Routes. This program, which runs until June 2018, is delivering new natural attraction signage, welcome to town signage and State Strategic Touring Route signage on all of the State Strategic Touring Routes. Delivery of the signage along Capricorn Way was implemented during the 2014/15 financial year. The signage installed has received extremely positive feedback from the tourism industry and this successful project could not have been delivered without the incredible support, encouragement and collaboration of Capricorn Enterprise. They did a tremendous job in pulling all the industry together and it was an absolute pleasure to be involved in this project with Capricorn Enterprise.”
Joanna Robinson | Director (Traffic Systems and Road Use), Department of Transport and Main Roads – July 2015
“ We strongly believe that Capricorn Enterprise’s relentless and tireless hard work to promote our region under the Southern Great Barrier Reef banner, both nationally and internationally has brought immense benefits to not just our own but our region’s local businesses. Few people realise how many TV crews, travel journalists and photographers visit our region every year courtesy of Capricorn Enterprise’s marketing vision. The awareness this creates of the beautiful place we live in is priceless for economic development. Huge amounts of money are spent every year, paid for by Capricorn Enterprise through their membership fees, to promote the Capricorn Region and Southern Great Barrier Reef on inflight magazines, on travel programs, at travel expos and to large holiday wholesalers like Sunlover Holidays. All these stories about our region collectively find their way into the world to transform a place we all know and love, into a place everyone will know and love, and most importantly, would want to travel to. ”
Laureth & Wayne Rumble | Pumpkin Island – November 2014
“ Capricorn Enterprise plays a key role in attracting people and investment to our Region to ensure ongoing growth. As a civil engineer, infrastructure development is a topic close to my heart, and I congratulate Capricorn Enterprise for channeling considerable energy into the consultation phase for the selection of seven priority projects for the Region. The established linkages to the Queensland Plan and the Four Pillars of the Queensland Economy will ensure we have the best chance of realising these critical pieces of infrastructure. Time and time again, it has been shown that without a united voice, and business and industry support, vital projects and key funding are lost to many regional areas of Queensland. Capricorn Enterprise provides this collective voice that is crucial to competing with other regional areas. I also firmly believe that Capricorn LaunchPad provides a solid and important platform to encourage and develop the Region’s future business leaders. This is achieved through the provision of strong networking opportunities and fostering an attitude of united community advancement amongst its active members. The tireless effort exhibited by Capricorn Enterprise in the promotion of the Capricorn Region makes a real difference to the success and the progression of our community. ”
Chris Hewitt | Associate Business Director, Flinders Hyder – November 2014
“ My personal/business experience with Capricorn Enterprise is that they are a bunch of truly dedicated professionals who are always incredibly helpful, thoughtful and motivated. As a tourism operator on Great Keppel Island for 35 years I have experienced the peaks and troughs more than once as the island takes its twists and turns. To have people that have never given up on this beautiful place and the people that work here is heart warming. The many photo shoots, motivational speakers, national and international travel famils, media coverage, travel and cooking shows and magazines with national coverage can take many months of organizing. The benefits of GKI flourishing is felt through the entire region as tourists empty their pockets in various ways as they are on their way for a 2 or 7 day holiday stay. The effort that goes into the development side of the region through constant lobbying of government departments, political leaders and national businesses is done I believe from both a head and a heart place by the staff of this Organization. Capricorn Enterprise staff and board members also bring to the table a broad base of contacts, and a real working knowledge of local government and state government legislation. As a community we need to have a greater appreciation of their unseen efforts that bring many events to fruition. Thank you once again for everbody’s efforts within this organization. I am here to assist you all when called upon. ”
Geoff Mercer | Owner/Manager, Great Keppel Island Holiday Village – November 2014
“ As owner/operators of a charter boat on the Capricorn Coast, we continue to benefit in many ways from our membership of Capricorn Enterprise. As a small business our marketing is greatly enhanced by being part of a larger organisation with the skills and resources to market our region as a whole and the products within it. We also find networking and training opportunities offered by Capricorn Enterprise to be invaluable in continuing to manage and grow our business. ”
Anthony & Vicki Lomasney | Owners, Sail Capricornia – November 2014
“ Since the year 2000 we have been raising funds for charity ie The Royal Flying Doctor Service and Variety, the Childrens Charity. The year 2014 saw us achieve extremely high goals with the inaugural Capricorn Colour Event, including a Golf Day for 280, High Tea for 250, Colour Ball for 300 and a Family Fun Run for 200, held over three days, which encompassed the presentation of international artists including the Queensland Pops Orchestra and Marusia Lowres of Andre Rieu fame. Immediately we sought the assistance of Mary Carroll and Capricorn Enterprise to ensure the success of this event. We could not have been happier. Capricorn Enterprise assisted us with organisation, contacts and seed funding. We are in the process of applying for a grant through Events Queensland for coming years and have secured the assistance of Capricorn Enterprise in this endeavour. ”
Leigh G Turnbull | President, Capricorn Colour Event – November 2014
“ Gracemere Industry Inc. appreciates the support Capricorn Enterprise has given the group over the past 18 months especially in the early days of the establishment of the industrial group representing business owners, landholders and investors in the GIA. In particular the assistance given to secure new businesses to the GIA in recent months has been a great result all round. These new businesses complement the existing businesses within the GIA without having to leave town to utilise facilities elsewhere. Statistics show increasing numbers employed in the GIA in the last 2 years. This is a great achievement in the present economic climate. The level of professionalism in all that Capricorn Enterprise does for business and in all media and presentation material is of the very highest standard. Well done Capricorn Enterprise. ”
Louise Ward | Secretary, Gracemere Industry Inc. – November 2014
“ Since we became members of Capricorn Enterprise and then my acceptance onto the Economic Development committee, I have come to understand how valuable this organisation is to the entire Central region. The organisation supports local businesses with extensive resources and assistance. Our business has used this resource with positive results. The entire central region has many opportunities for development and growth in areas such as tourism, education, medical, defence, agriculture and mining. Being part of the Capricorn Enterprise Economic Development Committee, I am pleased to be able to contribute in developing these areas to their best potential. Capricorn Enterprise plays a vital role in the economic viability, growth and promotion of this region. The organization is a source we all need to utilize and support. ”
Lauren McGregor | Business Development Manager, Australian Drug Detection Agency – November 2014
“ Our ongoing membership of Capricorn Enterprise is a relationship that reflects the important balance of business and tourism for this diverse region. Production of pineapples on the Capricorn Coast continues to be a vibrant regional industry with great opportunities for growth. Coupled to that, the great historical significance of pineapples to this region and the strong links to tourism and hospitality are part of the regions’ charm and tropical appeal. When Capricorn Enterprise brought Better Homes and Gardens to the region to feature our wonderful food production and diverse tourism offering, they achieved the perfect balance of promotion of our region, but also promoting our local produce and continuing to drive consumption across Australia. This is an enterprise that works hard to bring real results and keeps putting the Capricorn region on the map. ”
Joe Craggs | Sales & Marketing Director, Tropical Pineapples – November 2014
“ Launching Yeppoon’s newest Accommodation destination, Oshen Yeppoon was a monumental task. Without the assistance of Capricorn Enterprise, the business would not be what it is today. From inviting the Tourism Minister to our official launch, being a driving force with our launch campaign and constant advice regarding operational and digital advertising support, Capricorn Enterprise were there every step of the way. The Capricorn Region is incredibly lucky to have such a visionary tourism body who go the extra mile and think outside the box to build the profile of the region. ”
Adam Chamberlain | Marketing Manager, Oshen Apartments – November 2014
“ From the gorges of the Central Highlands to the beautiful beaches of the Capricorn Coast- there’s no denying that our region is blessed with a rich diversity in its attractions. Each area is unique and has its own charms to offer and Capricorn Enterprise maintains a valued role in not only promoting our greater region as a whole but also supporting each of its members and their individual areas. The production of publications such as the annual Visitor Guide, coordination of visits from the likes of Creek to Coast, and providing continuous destination support are but some of the key activities this organisation undertakes – ensuring that our region and the individual gems within it are well promoted. As a fellow member of Capricorn Enterprise, this is something we know firsthand and greatly appreciate. ”
Camille Steinberger | Project Officer, Mount Morgan Promotion & Development – November 2014
“ I wish to express my gratitude to Capricorn Enterprise for marketing our region throughout Australia and the world, attracting tourism, investors and businesses to our region. The whole of region approach has led the successful marketing of regional diversity and the wide range of opportunities we offer. Highlighting the interdependence of the diverse CQ communities has ultimately created a more united and dynamic business community. Capricorn Enterprise is well placed to continue to market a vision for CQ that reflects the growing maturity of our community and ensures a balanced approach to ensure that future development and opportunities attract the necessary economic, social and cultural infrastructure and benefits that are essential to a successful and cohesive community. ”
Catherine George | General Manager, Georges Workwear & Country Outfitters – November 2014
“ Quest Rockhampton became a member of Capricorn Enterprise several months prior to our opening in September 2013. We have found Capricorn Enterprise to be integral in assisting us both pre and post the development of Quest Rockhampton providing crucial statistical, operational and marketing advice. Since joining we have participated in the Trade Mentoring Program and have also hosted a Members Networking night and business events which have assisted not just our business, but our ability to stay connected with our business community. In addition to individual operator support, Capricorn Enterprise plays a crucial role in the development of this destination and region. ”
Mandy Fallon & Graham Archer | Franchisees, Quest Rockhampton – November 2014
“ The support provided by Capricorn Enterprise to Gemfest – ‘Festival of Gems’ has been invaluable for the event. Without their support, we do not receive funding support from the Regional Events program via the state government, and in addition they co-ordinate our public relations and media campaign. Gemfest ‘Festival of Gems’ has been a member of Capricorn Enterprise and its predecessor Capricorn Tourism, for around 20 years. Our close working relationship has been crucial to the success of the event and to the Gemfields community, who rely on the inflow of visitors for business and for clubs and associations to raise funds for vital services. ”
Linda Drake | Secretary, 2014 Gemfest – Festival of Gems – November 2014
“The past five years has seen CQUniversity become the second fastest growing University in the nation and the largest University in regional Australia, the first comprehensive University in Queensland, and the biggest employer in the Capricorn region. Supporting us 110% has been Capricorn Enterprise, every step of the way. Whether it be through their incredible advocacy, their extensive networks, their powerful political influence or their dogged persistence, Capricorn Enterprise has worked with CQUniversity to secure some of our proudest achievements such as the merger of CQ TAFE and CQUniversity. Whatever our challenge or opportunity, Capricorn Enterprise makes it their own. This region is beginning to reach its full potential because of Capricorn Enterprise.”
Professor Scott Bowman | Vice Chancellor, CQUniversity – November 2014
“ The assistance provided to Homecorp for “The Pines” estate by Capricorn Enterprise has been incredible – provision of images, statistics, networks and confidence in this region many months prior to our launch was professional and of an exceptionally high standard. No other regional organisation has been as helpful, professional and passionate about their destination. This region should be proud to have a team like this promoting investment attraction, population growth and the tourism industry. In fact the detail and precise information available from Capricorn Enterprise was a key factor in preparing the business case to invest further in the region and give Homecorp the confidence to prepare a ten year plan of development. ”
David Young | Acquisitions & Special Projects Manager, Homecorp Group – November 2014
“As a small business owner, the networking I receive by being a member of Capricorn Enterprise is fantastic and I have met some wonderful business owners by attending these events over several years. My support for this Organisation is because I appreciate the critical role they play in investment attraction and destination marketing for the Capricorn Coast. Much of what they do goes unnoticed, but many don’t realise that when you see this area promoted in airline magazines, travel sections in newspapers and television shows, the team at Capricorn Enterprise has been responsible behind the scenes. I believe the recent Southern Great Barrier Reef promotion has been successful in bringing awareness of what CQ has to offer on our beautiful Capricorn Coast. The recent School Holiday period was buzzing with people! ”
Helen Schweikert | CapCoast Home Loans – November 2014
“Great Keppel Island Hideaway would not be where it is, if it wasn’t for Capricorn Enterprise. The team has helped us every single step of the way, from the launch of our business in July 2013 (assistance with website, images, booking system, marketing plan) to tourism trade mentoring programs, national film crews (Queensland Weekender and Better Homes & Gardens), access to State government Ministers and constant promotion of Great Keppel Island through print, TV, radio and on-line marketing. As a small business themselves, Capricorn Enterprise understands the day to day challenges of their business Members and all businesses should be a part of this highly regarded Organisation.”
Sean Appleton | Partner, Great Keppel Island Hideaway – November 2014
“The speed at which we have been able to gain an understanding of the region, meet key stakeholders and service providers, and then subsequently announce the launch of the $75M Gracemere Industry Park is largely due to the expertise and networks of Capricorn Enterprise, an Organisation we think is critical for the region’s continued economic development.”
Matthew Gibb | Managing Director, The Gibb Group – April 2013
“ In the more than 30 years I have been working within the Real Estate industry, no other association that our business has dealt with, has been as effective, as engaging and as successful as Capricorn Enterprise within the arenas of new property developments and events presentations and promotions. The attraction to many of our clients, is that the organisation is a stand-alone entity with a depth of resources, experience and advices that creates confidence with the various companies and corporations allowing plans to be actioned into reality. ”
Pat O’Driscoll | Principal, Pat O’Driscoll Real Estate – April 2013
“ As a tourism operator over the past 25 years we’ve been involved in various local and regional organisations, but in the past 3 years under one co-ordinated banner Capricorn Enterprise has delivered a more professional, effective and higher level of service, mentoring and support. More than ever we need Capricorn Enterprise to provide a united voice for our region. ”
Ann Augusteyn | Owner, Capricorn Caves – April 2013
“ To-date our companies have constructed and continues to construct a total of $155M worth of developments on Rockhampton’s riverbank and Yeppoon’s Main Beach, employing over 1,000 people during construction, numerous jobs since construction, and adding an additional 357 rate payers. I have sought invaluable advice and assistance from Capricorn Enterprise regarding industry trends, meeting with financiers and marketers about the region. For any larger project (over $20M at cost) in a regional centre, it is critical to gain the confidence and support of head office financiers, who usually view any major project outside major centres with increased risk. I can say without question that our company would think twice before undertaking any further significant projects in the region without the assistance and support of an organisation such as Capricorn Enterprise. ”
Andrew Beaumont | Eaton Hills | Salt Yeppoon, Empire
Rockhampton, Echelon Yeppoon, The Edge Apartments – April 2013
“ Capricorn Enterprise is working for we, the tourist operators and our community on a daily basis, without us even realising most of the time. This is particularly evident in helping to push the Great Keppel Project over the line, which was a much needed development for our area. To drive this enterprise, you need people with passion for our area, commitment and the will to put in long long hours. The onflow to the community is huge. ”
Robyn Madigan | Owner, Island View Caravan Park – April 2013
“ Tourism can come at a cost to regional communities if visitors spend little money but draw heavily on the region’s natural and human resources, infrastructure and services. Therefore Tourism has to be well planned & managed to ensure maximum benefits for the regional community. Without Capricorn Enterprise at the forefront promoting our region we would be but a mere speck on the Queensland Coast. ”
Vanessa Ramswarup | Franchisee, The Coffee Club Yeppoon Esplanade – April 2013
“ Our affiliation with Capricorn Enterprise as a founding supporter has been very beneficial in the success of the local tourism region driving economic growth in Capricorn. The support and guidance of Capricorn Enterprise during their previous 3 years has been instrumental in many events for which have enhanced our region and grown our brand on both a domestic and global stage. Our unique and diverse region requires a dedicated focus from a visionary organisation like Capricorn Enterprise and to jeopardise this in anyway would have a detrimental effect on our destination and economic growth in the future. ”
Jonathan Dean | General Manager, Mercure Capricorn Resort – April 2013
“ With so much competition for tourism in Queensland alone the importance of a unified voice is essential. I wholeheartedly support the team at Capricorn Enterprise. Any reduction in funding will have a direct effect for tourism in the region which would flow on to the local economy. I urge Council (both RRC and LSC) to support this critical organisation for the future of the Capricorn Coast and greater region. ”
David Shannon | Director, The Strand Yeppoon – April 2013
“ As an ex Board member of CTDO for many years and occupying the Chairman’s position as well, I recall that the dream (and effort) was to get all the tourism and industry organisations under the one banner just as the more successful regional organisations had done. The greatest threat to this happening was inward thinking and parochialism of some within the region. Capricorn Enterprise was modelled after the Townsville Tourism and Industry group – Townsville Enterprise, which had fared so well in influencing the State and Federal Governments to support their regional cause.
To dismantle the core of Capricorn Enterprise would be to set back the clock to those days when Rockhampton saw itself as being separate from the regional effort for recognition and status with the State and Federal governments. Rockhampton is now what it was then – a service centre and gateway to the coast, the Central Highlands and Mt Morgan, all of which contribute to our region as a whole. The old saying that the whole is greater than the sum of its parts applies here. To lose one part of the whole would disenfranchise the rest. United and solid we must remain. ”
John Lever | Owner, Koorana Crocodile Farm – April 2013
“ Starting out in a new industry, Capricorn Enterprise’s training and mentor programs have fast-tracked us into developing a tourism business which is at the forefront of the industry. For those of us who are willing to learn, Capricorn Enterprise’s active input to our core business and their infinite supply of industry knowledge and advice is invaluable. Capricorn Enterprise is a team of active community leaders who take pride in uniting our region and putting it on the map. If we are going to compete in these challenging economic times against the likes of the Gold Coast, Sunshine Coast, Cairns, Brisbane, interstate and international hotspots we need a united team effort. The Capricorn Enterprise visitor centres and their work with international wholesalers are some of the only successful local initiatives that are bringing legitimate tourism to our area. The region has missed out on so much of the tourism pie already because we have failed to support the people who are at the coalface trying to influence positive change. Capricorn Enterprise is a professional organisation that is always looking at the big picture and embracing new ideas and technology. ”
Shae O’Reilly | Manager – Marketing, Rosslyn Bay Resort & Beaches Bistro – April 2013
“ Capricorn Enterprise supports the WHOLE Capricorn region, not just for tourism but as a place for families too. For example without their support for the Mud Army, it would not have been as well publicised. It would not have had the media attention or number of volunteers, and we would not have the locals thinking that people cared. Capricorn Enterprise is essential for a community such as Rockhampton Girls Grammar. They provide an invaluable channel for sharing information about events and special functions, opportunities to align calendars/events to maximize impact, links and current information regarding our community, promotion of the CQ region, media exposure for not-forprofits, opportunities to access visiting personalities and celebrities, representation and advocacy with government/regulatory bodies. ”
James Lye | Director of Students, Rockhampton Girls Grammar School – April 2013
“ The services provided by Capricorn Enterprise are crucial for the continued development of the Central Queensland region. Capricorn Enterprise is the first point of contact for businesses considering investment in the region as they provide up to date, unbiased, non-bureaucratic information and advice. The organisation is wholly committed to the development of the entire region and has been extremely vocal and supportive of attempts to entice events and businesses here. If Capricorn Enterprise was no longer a part of our community it would be detrimental to the future possibilities for the region. ”
Geoff Murphy | Managing Director, JM Kelly Group of Companies – April 2013
“ Keppel Bay Marina is a Gold Member of Capricorn Enterprise and is fully supportive of the organisation and its integral role in the coordination and representation of our region on the State, National and International stage. It is essential that Capricorn Enterprise continue their role in representing our region, and continues to take a coordinated approach to building tourism and economic development for the entire region. It is because historically the independent local organisations and separate economic development organisations were neither viable nor a strong enough voice that Capricorn Enterprise was formed. Rockhampton Regional Council as the hub of the region must continue to support Capricorn Enterprise with the added support of Livingstone Shire Council. This is the time to work together to make our region stronger, Capricorn Enterprise is in a unique position to be able to achieve this and continue to build on the solid foundations the organisation has in place today. ”
Kylie Smith | General Manager, Keppel Bay Marina – April 2013
“ We are very disappointed to learn there are moves afoot to reduce the funding and role of Capricorn Enterprise. We are the new operators/managers of Echelon Apartments in Yeppoon and look forward to working with a professional marketing group like Capricorn Enterprise. The Chief Executive took the time to meet with us 18 months ago when we were looking at different resorts in different locations in CQ and her enthusiasm and knowledge helped convince us to buy into Yeppoon. Since taking over here, we have attended some of their functions, met the staff and have been impressed by their quality and knowledge. Capricorn Enterprise perform a similar role to Townsville Enterprise and when we ran Mariners North in Townsville we were able to improve our business through a number of their marketing initiatives including co-operative promotions. Tourism is a very competitive business in Australia right now with the rise in our currency. Most domestic tourist destinations are doubling their marketing efforts. It’s hard to believe with the potential we have here that the Council is looking to cut back in this vital area in order to save a few dollars. ”
Geoff Schurmann | Manager, Echelon Yeppoon – April 2013
“ It is disturbing to say the least that the tourism industry again is going to be disadvantaged by bureaucracy at a local level. We as a tour company endorse the region as a destination for a number of our tours taking in Heron Island, Carnarvon Gorge, The Capricorn Coast, Great Keppel Island & Gemfields. The region itself is fragile in regard to tourism with the ongoing struggle for accommodation due to the coal and gas development. The exposure we get for membership alone supporting Capricorn Enterprise is fantastic. Agent famils, National and International Road Shows showcasing this spectacular region most definitely affects the success of our tour program with very strong bookings and in fact these programs are the most successful in our program. We have ridden out the storm with the Great Keppel Island development, and we can only see prosperity in the region because of it. Capricorn Enterprise has given its ongoing support to tourism, and we realise that this support can only come from the region itself. If ever a region was to support the tourism industry, it is the Capricorn Region. ”
Toni Brennan | Chief Executive Officer, Fun Over 50 – April 2013
“ Capricorn Enterprise is vital to our Region in both Tourism and Economic Development. Personally I refer investors to our region to Capricorn Enterprise as often Council are hand tied (for whatever reason) to offer the same information that Capricorn Enterprise does. Prior to Capricorn Enterprise, there was very little collated information as there were a number of organisations that had poor communication. One call to Capricorn Enterprise is a great time saver. The Economic Profile is a great tool, which also did not previously exist. The continual hard work and high profile that Capricorn Enterprise provide our region is a must. Especially in the face of de-amalgamation as we need Capricorn Enterprise more than ever to unify our region. I am a coastal resident yet have businesses in Rockhampton, therefore I am a firm believer we need to remain united and Capricorn Enterprise is currently the only one that is doing this. ”
Sherylene Lingen | Propietor, Design Real Estate – April 2013
“ The team at Capricorn Enterprise do a brilliant job to promote the Central Queensland region – not only as a terrific place to visit but to invest and live. I can attest to the fantastic support provided by Capricorn Enterprise to our international event, which attracted 85,000 patrons in 2012. In my previous role as Chief Executive for the Rockhampton Jockey Club (2009-2012), the Capricorn Enterprise team were always available to assist in the promotion of our 45 race meetings and in particular the Winter and Spring Racing Carnivals. Upon completion of the new $2M Members’ Grandstand redevelopment, they offered assistance in promoting the facility as a new function centre resulting in many bookings and enquiries. There are many fabulous places to stay and live in Queensland – Capricorn Enterprise work with all stakeholders to ensure that our region’s voice and images are heard and seen – through a first class website, e-marketing, advertising and printed collateral. One only need to look at Capricorn Enterprise assisting to secure the $600M Great Keppel Island redevelopment and the PGA Bid, that this team of talented hard working professionals needs the continued financial support of the Rockhampton Regional Council to continue their great work. ”
Denis Cox | Chief Executive Officer – Beef Australia – April 2013
“ The recent approval by State and Federal governments for the Great Keppel Island revitalisation would not have been possible without the incredible support right from the start by Capricorn Enterprise. ”
Anthony Aiossa, Project Manager, Tower Holdings – March 2013
“ Our recently announced $75M Gracemere Industrial Precinct is largely due to the expertise and networks of Capricorn Enterprise, a critical organisation for the region’s economic development. ”
Matthew Gibb, Managing Director The Gibb Group – March 2013
“ There is absolutely no doubt that the merger of CQUniversity/CQTAFE Dual sector would not have come this far without the efforts of Capricorn Enterprise. ”
Professor Scott Bowman, CQUniversity March 2013
“ Longstanding support from Capricorn Enterprise helped Oshen Yeppoon commence construction in October 2012, ensuring the delivery of quality accommodation for the Capricorn Coast. ”
Sandy Murdoch Director Concept Living Properties P/L – March 2013