Towards 2032 – Action Plan for Tourism Recovery

Released yesterday alongside the State Budget 22/23 was the Tourism Industry Reference Panel’s Final Action Plan (PDF, 11.8 MB) , after a year in the making, which outlines key recommendations for the next decade, aligning with Queensland hosting the 2032 Olympic and Paralympic Games.

With a bold Vision and Mission, there are 75 recommendations to position Queensland as Australia’s destination of choice by 2032.

Initiatives recommended include:

  • New Queensland Music Trails – $20 million over three years announced
  • Experience Development Fund – $140 Million (of which $15 Million is budgeted over the next two years)
  • Great Barrier Reef Education Experience for Qld school students continued ($3.5 Million over three years)
  • Aviation Fund – $100 Million (previously announced) to match $100 Million with 4 international airports (Cairns, Sunshine Coast, Gold Coast, Brisbane) to create 5.3 million airline seats over the next year
  • Growing Tourism Infrastructure Fund – $50 Million (un-budgeted for 22/23)

Tourism Industry Reference Panel  –  

  • Liz Savage, Panel Chair, with 25 years’ experience in senior executive and non‑executive Director roles in travel, tourism and hospitality. Liz is a full-time non‑executive Director.
  • Brett Godfrey, having had a 25‑year career in the aviation industry, including conceptualising, establishing, and leading Virgin Australia for its first 10 years. Brett is the Founder and Managing Director of TB2 Capital, which owns and manages a portfolio of tourism assets, including Noosa’s Makepeace Island
  • John O’Neill, a former Managing Director of Tourism New South Wales (NSW) (now Destination NSW), a non‑executive Director of Sydney Convention and Visitors’ Bureau (now Business Events Sydney), and previous Ticketing Communications Manager for the Sydney 2000 Olympic Games
  • Mr Andrew McEvoy, former Managing Director and Chief Executive Officer of Tourism Australia also provided input to the Panel as a special advisor.

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