Capricorn Coast region shines as Best of Queensland’s tourism experiences named for 2024
Posted on May 1st, 2024
• More than 2,000 Queensland tourism products have been named Best of Queensland Experiences (BOQE).
• The number of BOQE has increased by 800 in the past five years, reflecting the tourism industry’s commitment to meeting and exceeding consumer expectations.
More than 2,000 Queensland tourism products are celebrating their status as Best of Queensland Experiences, cementing the state’s commitment to being Australia’s number one holiday destination.
Tourism Minister Michael Healy today released the 2024 results of Tourism and Events Queensland’s BOQE program, congratulating 2,108 Queensland tourism products, an increase of 800 over the past five years.
Quotes attributable to Capricorn Enterprise CEO Mary Carroll:
Capricorn Enterprise CEO Mary Carroll welcomed the results for the Capricorn Coast region, stating that the destination’s results continue to improve.
“Fifty-nine (59) operators achieved Best of Queensland status across the Capricorn Coast region (including Rockhampton, Mount Morgan, Yeppoon, Emu Park and islands), with an average Review Pro GRI (global review index) scored of 88.4, an increase of .8 compared to 2023” she said.
Of those 59 operators achieving Best of Queensland status, fourteen (14) operators have achieved a Best of Queensland perfect score of 100/100:
- Capricorn Caves (3 products)
- Coral Inn Boutique Hotel
- Discovery Parks – Coolwaters Yeppoon Holiday Park
- Edge Apartment Hotel
- Empire Apartment Hotel
- Great Keppel Island Hideaway
- Keppel Dive & Water Sports
- Mt Morgan Historical Railway Museum
- NRMA Capricorn Yeppoon Holiday Park
- Rockhampton Serviced Apartments
- Tasman Fisherman’s Beach Holiday Park
- The Coast Motel
Mary said, “One (1) Capricorn operator received a perfect Review Pro GRI score (based on customer reviews) of 100: Keppel Explorer.”
“Two (2) operators which received 100 out of 100 points in the Best of Queensland Experiences Program also had a Review Pro GRI score (based on customer reviews) above 95: Keppel Dive & Water Sports and Freedom Fast Cats”
The program was developed in partnership with the state’s Regional Tourism Organisations, the Queensland Tourism Industry Council and the Department of Tourism and Sport. It is based on an independent set of criteria that includes:
• Consistent delivery of an exceptional experience based on positive customer reviews;
• Website with secure online booking;
• Active and engaging social media presence;
• Regional Tourism Organisation membership;
• Accreditation.
Being named as a BOQE means the business can use the official Stamp of Recognition in marketing, allowing potential travellers to easily identify them.
Quotes attributable to Tourism and Events Queensland CEO Patricia O’Callaghan:
“At Tourism and Events Queensland we are proud to see more than 2,000 unique Queensland products achieve BOQE status. These are our leaders across the state in delivering world-class tourism experiences.
“This nation-leading program sets Queensland experiences apart in what is an incredibly competitive global market.
“From breath-taking accommodation to wildlife encounters, cultural exploration and natural wonders, there are memorable and spectacular experiences for every traveller in Queensland.
“By leading our marketing with Best of Queensland Experiences, we’re letting travellers across the globe know when you visit Queensland you’ll find exceptional customer service and life-changing experiences go hand-in-hand.”
