Great just got better with www.visitcapricorn.com.au
Posted on June 18th, 2019
Capricorn Enterprise are pleased to announce the launch of the region’s fresh and fabulous ‘Visit Capricorn’ website, making information on travel to the region easier to obtain for visitors, agents, media and business event planners.
Having been in the planning pipeline for the past six months, the arrival of the new site gives a smoother, more intuitive end-user experience.
The innovative design and improved functionality aims to enhance the browsing experience, with content being arranged in a way to showcase the destination’s ever-evolving offerings.
Content has been separated into functional categories such as ‘Where to go’, ‘Things to do’ and ‘Places to stay’, allowing visitors to navigate quickly and easily to find information that is unique to their holiday requirements.
The exciting inclusion of a ‘Plan your trip’ component gives visitors the option to organise their itinerary in advance, and directly forward ideas to their travel partner.
The website delivers a fully responsive experience and gives users a seamless transition from desktop to mobile and tablet browsing.
It’s ability to pull latest content from the Australian Tourism Data Warehouse provides visitors with access to real-time, up to date information from businesses across the region, including the latest deal launches.
Mary Carroll, CEO of Capricorn Enterprise is certain that the new site will enable visitors to find their perfect holiday.
“The ‘Visit Capricorn’ website is a big achievement for the region and another piece in the jigsaw of marketing our stunning destination. As we continue striving to improve every aspect of our on and offline presence, projects such as this not only makes us extremely proud, but demonstrates our commitment to excellence to our members, partners and friends.”
To ensure we are providing the right information to audiences locally and across the globe, the new site is set up with advanced analytics and tracking to measure all key results from now on.
In the first 72 hours, the new site welcomed 8,584 unique page views, with 4,674 visitors exploring various experiences for further information.
The Visit Capricorn website will be updated with fresh new content on a regular basis, including up to date information about new holiday deals. Visitors are able to explore the new site and sign up to the Visit Capricorn newsletter to receive information straight to their inbox. To date, we have added 2,555 new subscribers to our mailing list!
To celebrate the launch of the new site, Capricorn Caves in Rockhampton, Takarakka Bush Resort at Carnarvon Gorge, Rubyvale Gem Gallery Holiday Apartments, Great Keppel Island Hideaway/Keppel Konnections, and Rosslyn Bay Resort/Freedom Fast Cats, have joined forces to offer visitors the chance to win one of five unforgettable holidays.
Don’t wait! Take a break from what you are doing and check out www.visitcapricorn.com.au today.
